Discovering the Turkish startup scene: Innovations that are changing the business landscape

Mar 1, 2024

 

Turkiye has long been known for its history and rich cultural heritage, but it has also attracted attention for its increasing participation in the technological revolution in recent years. What are the main drivers of this transformation? Turkish startups!

 

They compete bravely on the world stage and set new standards of innovation. Also, the Turkish government offers a variety of incentives and financial opportunities for tech startups, including tax breaks, grants, and access to incubator and accelerator programs. In this blog post, we present the most interesting Turkish startups from various sectors, exploring how each of them affects the progress of the country’s community!

                                                                                                               The world of the most famous Turkish innovations


 

Turkiye boasts a diverse portfolio of startup companies active in various sectors.

  •  
    • Technology

As for technology, in artificial intelligence (AI) and machine learning (ML), startups like Pisana and Vispera are using cutting-edge technologies to offer innovative solutions.

Pisano is a startup that excels in user experience management, bringing a new perspective to companies. Their platform does more than collect feedback – it provides valuable insights and analysis. With a high implementation success rate, Pisano sets the standard in speed and efficiency, enabling companies to become operational quickly. This platform offers a variety of tools, from traditional metrics to dynamic analytics events, providing deeper insights that can drive company growth.

In the race for perfection, speed and accuracy of information from the sales area are crucial. Vispera, a startup that excels in image recognition technology, provides an innovative solution for tracking retail activities. Their technology enables detailed monitoring of field operations and offers faster and more accurate information, which improves operational efficiency. Through Vispera, retail workers and suppliers can perform their tasks more efficiently, which is critical in today’s competitive business environment.

  •  
    • Financial technology

Companies like Iyzico and Papara enable seamless and secure online transactions in financial technology.

Iyzico is a financial technology company providing facilitated online shopping services to buyers and sellers. Their platform allows users to transact securely and efficiently and receive real-time support and troubleshooting. Also, Iyzico allows opening new business channels and receiving payments through websites or their Link Solution system, with additional customer protection.

Papara is a financial management platform that allows users to send money, pay bills and track their expenses in real time. With the Papara Card, users can spend their available balance without overdrafts and additional fees while earning instant cashback.

  •  
    • Electronic commerce

In the field of e-commerce, Trendyol and Hepsiburada lead the way. At the same time, Getir, a fast delivery startup, has attracted attention with its estimated value of over $7.5 billion, showing the significant potential of the on-demand economy in Turkiye.

Trendyol is a technology platform that enables commerce worldwide, with a vision to become the first choice for buyers, sellers and employees. Trendyol Marketplace offers fashion, beauty, home appliances, and electronics categories.

Hepsiburada is a Turkish e-commerce company that has been providing services since 1998. They offer a hybrid model – supporting their sales and a marketplace hosting over 101,300 local merchants. The convenience of fast delivery, easy payment via Hepsipay and access to groceries when needed, make everyday life significantly easier.

  •  
    • Green and sustainable technology

Evreka is committed to solving pressing environmental challenges regarding green and sustainable technology.

As a leading company for smart waste management worldwide, Evreka provides customisable solutions for all waste management steps with a sustainability vision. Solving the waste crisis from start to finish, they turn waste into new value for the growth of the circular economy with operational excellence.

Researching the Turkish startup scene reveals the richness of innovation and the country’s potential for further technological development. An overview of various sectors such as technology, fintech, and e-commerce clarifies that Turkiye is becoming an increasingly important player on the global technology scene. Although there are challenges, such as a lack of capital and support, the government’s commitment and the entrepreneurs’ enthusiasm provide optimism for the future. With exemplary leadership and strategy, Turkish startups have the potential to continue to grow and leave their mark on the global technology map.
Turkiye’s dynamic scene promises a lot, and in our blog post, you can find out what the last 100 years of Turkiye’s development looked like – from the establishment of the republic in 1923 to its current status.

Discover the Latest from Our News